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ALZHEIMER'S CAMPAIGN

Created for Forest Laboratories, this Alzheimer's educational brand effectively competed for healthcare professionals' attendance to a live symposium held at the American Society of Consultant Pharmacist's Annual Meeting. The striking and conceptual artwork garnered much admiration at the event. It was created to depict the main characteristics of the deadly disease—gradual loss of memories and functions. The project was a huge success, and included the design of a promotional invitation, web banners, entry tickets, posters, stationary, syllabus and slide presentations.